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Vice's Noisey: A Retrospective

A media portrait of trap's beginnings, and its exploitative legacy

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Jul 23, 2025
∙ Paid

The year was 2014. Atlanta was becoming the cultural epicenter of America and the premier export of hip-hop. At the center of it all, the bible of trap and drill music was being spread around the world by the likes of a dark wizard, Future Hendrix, and a Southside messiah, Chief Keef.

BTS of Future’s Music Video “Gangland” via his Instagram

Trap music, th…

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